A Fashion Ambitionist is someone that is known for their job first, then their style. They are true fashion influencers, insiders, smart, motivated and paving the way for the future of fashion. They influence the ads you see, they manage the social media accounts you follow and they work behind the world's best brands. They run the fashion world by being at once brilliant and chic. Today, we are rolling out our newest weekly spotlight on the industries best.

To kick off this series, the spotlight is on:

Monica Badosa, Senior Digital Advertising Manager at David Yurman


What gets you up in the morning? 

I love that every day I’m presented with new challenges.  As much as I enjoy being cozy in bed, I get satisfaction by going to work and collaborating with co-workers to put together unique and effective marketing programs.

What do you love most about working in omnichannel marketing?

We’re living in a world where people are constantly connected through their mobile devices, computers, televisions, etc, which makes it very important to message at the right times and in the right ways.  It’s essential to think about a consumer’s daily routine and how we, as a brand, can stay relevant and be noticed while adding value.

What has been one of your biggest career challenges? How did you overcome it? 

Earlier in my career I was always nervous to speak up and provide any ideas that seemed too “out-of-the-box”.  I was lucky enough to overcome this by having wonderful managers that empowered me to get involved and not be afraid to share my thoughts.

What’s the greatest piece of advice anyone has ever given you?

How do you define success?

Success is defined by being happy and feeling accomplished.  It’s so important to feel good about what you are doing.  When you’re naturally motivated you do better work and ultimately are successful. 

How do you set yourself apart on an interview?

I’m always extremely honest in interviews and focus on points that show my passion for digital marketing.  I’ve learned that when hiring it’s important to seek out individuals who have a natural thirst to learn and love the industry that we work in. Passion is what drives the best results.   

What’s the one beauty product you can’t live with out? 

I always have lip gloss in my bag.  It can be applied anytime to add a touch of glamour. 



Check back every Monday for a new Fashion Ambitionist spotlight.

Photography by: Justin Duplantis